Running a small business is a challenge even at the best of times and we’ve certainly seen that through the Pandemic. It’s also immensely rewarding.

Don Ludlow

In this episode Highlighting Small Business findings with RBC Vice President Don Ludlow, Don sits down with host, Edwin Frondozo to discuss highlights from the RBC Small Business poll and its findings for the rest of 2022 and onward.

As the Vice President of Small Business, Strategy & Partnerships at RBC, Don provides strategic oversight and leads a team that is responsible for delivering marketing-leading solutions, partnerships and client experiences that go beyond traditional banking to help Canadian entrepreneurs successfully start, manage and grow their business. Don also manages the development of RBC’s strategy for the broader Business Financial Services portfolio, including the group’s client experience, CRM (client relationship management) and data analytics strategies.

Don joined RBC in 2001 and has 20 years of experience within the financial services and banking sector. He was most recently the Regional Vice President of the South Western Ontario Region, leading a team of RBC Advisors to support the growth of small and commercial business clients in the community. Prior to joining RBC, Don served as an Infantry Officer in the Canadian Army where he led soldiers on a number of domestic and international operations and worked in both staff and training roles.

Beyond his small business clients, Don is passionate about contributing to the growth of communities and supporting military veterans. He helped co-found the Treble Victor Group (3V) – a network of ex-military leaders who work to support one another in their post-service careers. He is also on the Board of the Ontario Chamber of Commerce and Goodwill Industries (Ontario Great Lakes).

Don has an MBA from McGill University, an MSC from the London School of Economics & Political Science, and a Bachelor of Arts from the Royal Military College of Canada. 


What You Will Learn From This Episode

  • The impacts inflation has on the consumer mindset and spending habits
  • Ways small businesses are adapting to new customer behaviours and remain competitive in a post-pandemic world
  • The importance of small businesses adopting digital solutions 
  • Small Business trends for the remainder of 2022 and onward


Always be thinking about how you innovate and embrace new ways of doing business.

Don Ludlow

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