The Business Leadership Podcast episode

TBLP105 | Adrian Salamunovic: Public Relations Leader

Did the idea of elegant parties, open bars  and circulate with the rich and famous sound like a PR to you? Think again, as we have on the show, Adrian Salamunovic.

He is the co-author of FREE PR, founder of Earned.co, a public speaker, startup advisor, investor, and PR expert who’s passionate about helping entrepreneurs reach mainstream success using the power of earned media.

You will hear Adrian share how you can use the power of free PR using the media, podcasts, television, print, publications, digital to get your word out for free.

Not only that, get to discover how you as an emerging business leader can build an internal PR team.

Lastly, discover the actionable steps that you can do to reach a wider audience through FREE PR.

This is one episode you do want to miss!

What You Will Learn From This Episode

How Adrian helps companies have their own in-house free PR
The value and power of having an in-house PR
Three stages to incorporate PR in your company
PR for podcasters
A great strategy for someone who wants to be a thought leader
Comfort as the enemy of success and what’s the key for long-term success
E-courses as the best learning tool to upscale your career and/or business
Two powerful hacks that Adrian do to be an effective leader, mentor, and entrepreneur
Passion and having positive energy as the best leadership quality
One actionable PR hack that you can do to increase traffic to your site

Reading List

Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets by Al Ramadan, Dave Peterson, Christopher Lockhead, Kevin Maney
The Alter Ego Effect: The Power of Secret Identities to Transform Your Life by Todd Herman
Can’t Hurt Me: Master Your Mind and Defy the Odds by David Goggins
Purple Cow: Transform Your Business by Being Remarkable by Seth Godin