Do you know what does “productive disruptor” means? You will find out if you will listen in.

Today on the show, Edwin sat down with Todd Unger, Chief Experience Officer and Senior Vice President of Physician Engagement at the American Medical Association.

Todd and his family recently moved to Chicago for this job and they are getting to know and love Chicago very much. His my whole family is into horseback riding. Todd is also a daily meditator.

In this episode, Todd discussed what is his role in AMA and what are their future plans in the next 12 months.

He also shared the journey of AMA’s of not only being a healthcare brand but also supercharging membership acquisition and retention.

Also, he tackled the issue of how to transform an organization through storytelling and social media.


What You Will Learn From This Episode


Reading List

Thanks to DJ Dopey, one of Toronto’s top DJ’s, 2003 DMC World Champion, for providing the fresh new intro music, the track is called “Got To Be“.

Thanks to our wonderful episode sponsors

Thanks to media sponsors IT World Canada and Startup Canada.

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